If you have been following me for a while you may be a little confused to see this Blog or think my name or face seems familiar but not quite sure why due to the unfamiliar branding.
Well, I am delighted to announce I have launched Clare Farthing as a brand!!
As you may be aware, on the back of two redundancies in the first six months of 2015 I launched my own VA business, Your Virtual Assistant. This business has been a great success and I went on to win “UK Best Newcomer VA 2016”. I have worked alongside some fabulous clients and continue to support some to this very day. I have learnt so many new skills, tools, (I’m still learning!), read some amazing books and met some truly inspiring business owners and life-long friends.
As a lady business owner, I am sure if you are honest with yourself, you know exactly what lights you up and gives you your “why”, to get out of bed in the morning with a spring in your step and take daily action. You know what motivates you to do what you are passionate about, enjoy working on and the sorts of clients and/or products/services, you’d like to work with.
During the last 12 months, it has become more and more apparent that I have a superpower, yes, a superpower – we all have one, right? I am considered within my industry and business networks, as the ‘go-to’ person when it comes to support. Other words, also used: inspiring, driven, passionate, knowledgeable, goal orientated, professional, successful, approachable, kind and humbling.
I am not particularly “woo woo”, as it’s known but even I saw the continuous HUGE flashing beacon and signs shouting out at me on what I could be doing to best serve my audience. Every time I was on a Skype call offering support and advice, I came off buzzing and they did too! ‘Inspired Clients’
So, an exciting new chapter of ‘Clare Farthing’ has launched – yes, it’s quite scary but equally, I cannot tell you how right it feels! Ever had that feeling? Equally, if you don’t – we need to talk! ‘Work with Me’
Driving back from the Success Retreat, in May where I was gently coaxed (ha ha!!) by Laura Phillips my super-talented Digital Strategy Coach and Success Mentor into my lightbulb moment. This was not to launch a programme I’m working on under my VA business but to launch under me, Clare Farthing! After all, as many will say – people are buying you, ‘Clare Farthing’ not ‘Your Virtual Assistant’ when they are looking for support in their journey to success!
*(Pictured with Laura Phillips)
It made absolutely perfect sense and in all honesty, I’m not sure the excitement and butterflies have stopped since!
I instantly knew driving home that day what colours I wanted my new branding to be, how I’d like my website to look, the sorts of content and value I am desperate to share with my audience. It all totally fell into place. It all just starts to flow, no more writer’s block and feeling that I can give so much more to my clients – it’s incredible and I feel so, so happy.
So, let me ask you; “What one thing is overwhelming you in your business right now?”
Drop me a comment below and let’s see if we can help support each other.
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